Saturday, December 30, 2006
Spot light #25: Kaan Awards
Why do Indian advertisers care so little for radio? I've been scouring the net for anything, something worthwhile to showcase from Indian radio adverts only to come up with not much more than this little nugget of a name that Radio Mirchi has for an award show that honours excellence in radio advertising. Pity they haven't thought it important enough to put up a little website to showcase the work.